Introduction to management studies
Author(s) : Justin Leroux, Nathalie Boisvert, Nicolas Sahuguet
ISBN : 9782897997441
Year of publication : 2024
Nombre de pages : 603
Langue : Anglais#French</trp-gettext#!trpEnglish#
This book is designed for first-year business school students looking for a sound understanding of economic reasoning. Straight to the point, the pedagogical approach is accessible and practical.
The first part of the book analyzes how markets work and how the individual decisions of firms and consumers are involved. It covers topics such as exchange gains and price formation in different market structures. Building on these concepts, the second part of the book is devoted to business decisions such as strategic behavior in the face of competitors, decision-making under uncertainty and managing situations of asymmetric information. By mastering the concepts developed in this book, you'll be in a privileged position to fully understand the major issues facing the business world. This third edition includes improved examples and slight adjustments to the presentation of certain concepts.Professor at HEC Montréal
Nathalie Boisvert is a lecturer in the Department of Applied Economics at HEC Montréal.
Professor at HEC Montréal




